FirstLook Partners Fund I

United States

Series A

About FirstLook Partners Fund I

FirstLook Partners Fund I is a venture capital firm based in United States, focusing on Series A stage investments. The fund actively supports founders building innovative solutions in SaaS, providing strategic guidance and capital to help startups scale.

Investment Focus

Location / RegionUnited States

Funding StageSeries A

Industry Focus

Saas

Investor Signals Profile

active

Sweet Spot

Early CPG brand founders raising via community platform

CPG brands

emerging managers

fund-of-funds

visionary founders

community-driven

Bullish Signals

Dual focus: funds + direct founderswebsite

Investor login = active LP portalwebsite

3 investments in <45 days (2024)twitter

CPG brands free to join platformtwitter

Portfolio co raised $452K via platformtwitter

Monthly box brand highlights + newsletter dropstwitter

Explosive start 2024, rapid deploymenttwitter

Coconut Cult raised additional $352K (total $452K)twitter

Peaceful Fruits portfolio co raised $100Ktwitter

Warm intros valued 10x over cold meetingstwitter

Contrarian Signals

Minimal public info availableexternal

Heavy CPG niche — narrow thesistwitter

Two known GPs only (Homer/Brian)twitter

Founder Do's

Be early-stage CPG/consumer brand founder

Warm intro strongly preferred (10x better)

Have newsletter/community presence

Show early traction + fundraising momentum

Join free FirstLook platform

Founder Don'ts

Don't cold pitch without context

Don't expect large check sizes

Avoid non-CPG/consumer verticals

Key GPs & Partners

Homer Folmer

Founder/GP

CPG-obsessedcommunity-builderactive Twitter/newsletter

Brian Folmer

Founder/GP

CPG-focusedcommunity-builderCleveland-proud

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Fund Overview

Fund Size$30M

Saves0

Website

Key People

Ankeet Kansupada, Josh Orter

Homer FolmerFounder/GP

Brian FolmerFounder/GP

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